Tips for an E-Commerce store owner / 20 Hot Selling & Most Demanded Online Products in India

20 Hot Selling & Most Demanded Online Products in India

Online shopping is growing the trend in India and the number of sellers and buyers is increasing rapidly. According to a report, India’s total retail online shopping is estimated to rise by 23% by 2021.

Apparels and Clothing is a major product of online sales. Other items that are in high demand for online buyers are mobile phones, consumer electronics, footwear, food and health supplements, beauty products, kitchen and home furnishings, fashion accessories, jewelry, books, toys and video games, handmade goods, and online subscriptions.

1. Apparels:-

Dresses constitute 35% of the entire revenue generated from online sales comes from apparel and dress materials. Apparels include ladies' clothes, men’s clothing, and children’s dresses.

2. Mobile Phones:-

Mobile phones are very popular items for sale on e-Commerce sites. A major advantage for buyers, it is easy to compare among models online before buying a handset of choice.

3. Books:-

Buying a book could be really time-consuming. But in e-commerce sites, it is easy for a buyer to locate a seller of their selected titles.

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4. Consumer Electronics:-

E-Commerce sites are excellent platforms for buying/selling consumer electronic goods like laptops, tablets, and digital cameras. By 2025 India is expected to become the world’s 5th largest consumer durable market.

5. Footwear:-

Online is perhaps the best place to search for shoes, slippers, sandals, and snickers for both ladies and gentlemen. Buyers get a lot of choices to choose among leading brands from across the world.

6. Jewelry:-

Buying exclusive jewelry items is a tough task but buying online is considered very easy to select various brands and design in one place.

7. Fashion Accessories:-

Fashion accessories like Belts, handbags, purses, wallets, headbands, and watches are the most popular product category sold online.

8. Beauty Products:-

Skincare products like cream, lotion, face masks, moisturizers, and perfumes are widely hot selling products through eCommerce sites.

9. Computer Hardware, Software, and Accessories:-

Regarding this sector leading brands are available to customers at hugely discounted prices. Desktops, disk drives, storage devices, printers, scanners, mouse, and switches are some of the hot-selling products in the online market.

10. Video Games:-

Games ranging from FIFA World Cup, Grand Theft Auto, Call of Duty, and so on are all available on online sites.

11. Toys and Games:-

Online sites are considered a paradise for kids’ toys because eStores offer every toy of your choice.

12. Home Decor Items:-

Drapes, cushion covers, furnishings, flower vases, table mats, tea coasters, rugs, carpets, wall-hangings and so on are available in online stores.

13. Kitchenware & Utensils:-

Online marketplaces are widely used for buying kitchenware like utensils, crockery, cutlery, storage jars, and so on.

14. Household Appliances:-

This category of goods including burners, microwave ovens, pressure cookers, washing machines, electric irons, electric kettle, rice cookers, induction plates, etc are popularly sold online.

15. Sports Goods and Fitness Equipment:-

These commodities have a lot of online buyers in recent times. Almost all sports goods are readily available with huge discount offers in e-commerce sites.

16. Baby Care Products:-

This category is considered a huge revenue generator when it comes to online sales. Products like soap, powder, cream, oil, linen, and diapers are sold extensively on online retail sites.

17. Food and Health Supplements:-

Changing life pattern leads to a recent addition in online supplies are food and health supplements.E-Commerce sites are the best option for buying such products.

18. Pantry or Provisions:-

Today’s lifestyle leads people to visit this sector in recent times. Rice, pulses, salt, sugar, cooking oil, spices, and toiletries are now sold online at a lesser price compared to market rates also one of the reasons for rapid increase.

19. Handmade Items:-

Handcrafted items such as costume jewelry, artifacts, scarves, footwear, table mats, purses, etc. are gradually gaining popularity as items for online sales in India.

20. Subscriptions:-

Subscriptions to digital media like music channels, sports channels, films, and entertainment channels is a new kind of online service being offered to buyers.

I hope this information is very helpful for you to buy products online and also for promoting products if you own e-commerce store or even you are an affiliate marketer.


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